Adding client value

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Most promotional products buyers will tell you, it’s easy to order products. What’s more important is the success of the promotion in achieving its objectives. At our company we want to add value to the entire promotional process for clients. We get involved as early as possible in the creation of a campaign. The 6… Read more »

B2B sales magic

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B2B buyers like to do business with people they know and trust. Did you know that 92% of business people delete email from people they don’t know? 77% of B2B buyers won’t call you back till they check you out online. If the cold call is dead than how do sales people prospect and build… Read more »

New Ideas

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Borrowing Ideas

At school we are taught to keep our eyes on our own work. In business staying aware of what your competitors are doing is probably a good idea. Most marketers would agree that an idea doesn’t have to be original to be effective. Sometimes an old idea in one industry can be new and innovative in… Read more »

The Best

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The best

You are never sorry when you buy the best! This is just one piece of advise my father has given me over the years. He says the little amount you save is forgotten but you have to live with the results of your purchase. Now that I think about it I realize how true this… Read more »

First year college transition

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College Graduation

Congratulations! Your son or daughter is heading off to college. You’ve done everything you can to make the transition a good one. For the first time your child won’t have you there to keep them focused. The combination of meeting new friends, adjusting to being away from home, and the pressure to perform academically can… Read more »

Power Team Sales

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Do you have a power team? No matter how large or small your company, if you want to be at the top of your sales game you’ve got to assemble a power team.  A power team is a group of non competitive sales pros who serve the same type of client but do not compete… Read more »

School gear

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Retro Lunch Box

Do you know where to get that school spirit sweatshirt you wanted? This Los Angeles promotional products company provides schools with their own web store so there is one centralized place to go to order school merchandise. The program essentially provides a way for schools to earn money on their merchandise sales without being in… Read more »

Quality art in business

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I love meeting interesting and talented people. It’s one of the best things about being a sales person. Katie  Phillips in Long Beach is a prime example. I contacted her because she is a graphic designer and wanted to add her as a business Referral contact. After talking with her it became apparent she is… Read more »

Operation Project Hope

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If you have ever asked yourself what can I do to make things better for my neighborhood, town, or country check out OPH. This organization is a great example. In 2008 one guy by the name of Ed Robles did a favor for a school principle by organizing some friends and cleaning and renovating an… Read more »

Business Referral Groups

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Are they the antidote for keeping close business relationships alive in the face of an ever increasingly impersonal  business environment? About 4 months ago I received a call from someone representing BNI, a business Referral group. She said that her group was looking for someone in my business they could refer business to. It sounded… Read more »